Integration
Lyynx integration: customer references in deal rooms
The Lyynx integration lets reps add approved customer references from your Lyynx library to a forquotez deal room. It is display only, connects with a personal access token, and removes a reference from every deal room automatically if the reference contact revokes consent at Lyynx.
By the forquotez team. Last updated October 13, 2026.
What the Lyynx integration does
Lyynx is a reference-management platform where your customers give explicit consent to act as a reference for you. You curate a library of approved reference contacts and companies there.
Once connected, that library is available inside forquotez deal rooms. On a deal room's References tab, a rep clicks Add from Lyynx, picks one or more approved references and attaches them. They appear on the prospect-facing deal room right away, in the same format as references you add by hand.
The integration is for display. There is no "request a call" button, and prospects cannot contact a reference through forquotez.
If you do not have a Lyynx vendor account, this integration does not apply to you. You can still add references to a deal room manually.
What syncs
| Data | Direction | When |
|---|---|---|
| List of approved reference contacts | Lyynx to forquotez | When a rep opens the Add from Lyynx picker on a deal room. References already attached to that deal room are hidden |
| Reference snapshot: logo, company name, industry, testimonial, person name, title and LinkedIn URL | Lyynx to forquotez | Copied once, at the moment the rep attaches the reference |
| Consent revocation | Lyynx to forquotez | When the reference contact withdraws consent at Lyynx. Lyynx sends a signed webhook and forquotez deletes that reference from every deal room in your organization |
What does not sync
- Edits made in Lyynx to a testimonial or photo do not update references already attached. The attached copy is a snapshot.
- Nothing is pushed from forquotez to Lyynx. Lyynx is the system of record for reference contacts.
- There is no contact-request flow between a prospect and a reference.
Every attach and every automatic removal is written to your forquotez audit log, so you can see which rep added which reference to which deal.
Setup steps
Lyynx connects with a personal access token, not OAuth. An admin in your forquotez organization has to do it.
- In your Lyynx vendor account, generate a personal access token with read access to reference contacts and reference companies. Copy it when it is shown, because Lyynx displays it only once.
- In forquotez, go to Settings and open the Integrations tab.
- On the Lyynx card, click Connect, paste the token and click Save and verify. forquotez checks that the token works and has the right read access, then shows a Connected badge with the name of the Lyynx user who created the token.
- Copy the webhook URL shown on the Lyynx card. In Lyynx, add it as a webhook endpoint with the reference_contact.revoked event enabled.
- Paste the signing secret Lyynx gives you back into the forquotez integration settings. forquotez rejects any webhook whose signature does not match.
- Open a deal room, go to the References tab and click Add from Lyynx to attach your first reference.
Step 4 and step 5 are what make automatic removal work. Do not skip them.
Limits and plan requirements
- forquotez plan: integrations are included on Professional and Enterprise, and deal rooms must be enabled. See pricing.
- Lyynx account: you need a Lyynx vendor account with at least one approved reference contact.
- Snapshots do not refresh: an attached reference stays as it was at the moment the rep attached it.
- Disconnecting: your token is removed immediately and the picker stops working. References already attached stay visible.
- Empty picker: the picker lists only references approved in Lyynx that are not already on the current deal room.
For how references fit into a buying process, see the deal room glossary entry and the other integrations.
Affiliation disclosure
forquotez and Lyynx are both built by VRLY Ventures LLC.
Frequently asked questions
What happens if a customer withdraws consent to be a reference?
Lyynx notifies forquotez through a signed webhook. forquotez deletes that reference from every deal room in your organization and records the removal in the audit log, with no action needed from a rep.
Can prospects contact a reference through forquotez?
No. The integration is display only. It shows the reference on the deal room and does not include a contact or call-request flow.
Do I need a Lyynx account to show references in a deal room?
No. You can add references to a deal room manually. The Lyynx integration is for teams that already manage approved references in Lyynx.
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